Search Engine Optimization (SEO)

The Mauldin Group’s professional SEO services are developed to meet the individual needs of your business. Since we know there is no one-size-fits-all strategy for SEO, we work with you to establish your goals and create the best strategic solution to achieve your company’s desired results.

You are leaving a lot of money on the table if your customers cannot locate your business online. Just having a business website is not enough. Your website needs to be properly optimized for it to appear in the search engine results. Good SEO is crucial for lead generation and success of your business’s sales goals.

Social Media Management (SMM)

Savvy companies can use their loyal customers to promote sales via the sharing of reviews, cutting down instantly on traditional advertising costs. It can also help to generate new leads and gain new partnerships in the B2B industries. Social media marketing increases traffic to your website, improves search engine rankings, and reduces marketing expenses.

The Mauldin Group is experienced and effective at using social media marketing to build company brands and enhance customer engagements. By monitoring of detailed monthly reporting and strategic, customized marketing campaigns, we provide results that effectively help companies to build a solid social media online presence.

Pay-Per-Click Management (PPC)

Pay Per Click Advertising or PPC is one of the greatest tools in the digital marketing arsenal. You need a digital marketing company that has a solid understanding of what PPC is, how to best manage an effective PPC campaign and has a proven track record to back it up.

The Mauldin Group helps you get the most benefit from your Pay-Per-Click marketing efforts. With the most up-to-date industry skills, an intricate knowledge of the Internet, combined with years of experience handling campaigns with successful results, you can trust us to meet, if not supersede, your PPC goals.

Email Marketing & Automation (MA)

Email Marketing is alive and kicking. While the digital world continues to grow exponentially with advancements in mobile technology, email- marketing campaigns continue to hold their own with an estimated 80% of retail professionals believing that it is their greatest tool for customer retention.

With email marketing and specifically newsletters, businesses have a direct line into an avenue of undistracted attention, and information can be designed specifically to meet customer needs with dynamically interesting content. But the key to effective email marketing campaigns is a company who knows how to effectively balance informative, interesting content with strong digital marketing strategies.

Content Marketing Services

You have a great product but don’t know how to communicate it. Building a new website but, don’t know what to put on it for content? To make an unforgettable presence online, requires more than flashy images, you need interesting content that offers style, provides information and out markets your competitors.

You want content on your website that people want to read and share with their network. Unfortunately, most business owners don’t have the time or skills to create valuable content assets for their businesses. But at The Mauldin Group, we are content marketing royalty.

Media Buying Services

Media Buying or media planning, is a wonderful tool in the digital marketing arsenal. However, to do it correctly takes great skills and research. Often marketing agencies will offer you media buying as a side note to their PPC services.

At The Mauldin Group, we believe media planning and buying requires expertise and close scrutiny of a skilled media buying team to assure the advertising your company purchases delivers the results you deserve. When it comes to advertising via traditional media nothing should be taken for granted. To make the most of your business’s Ad dollars, your media purchase needs careful planning

Online Reputation Management (ORM)

Good Online Reputation Management is key to survival in today’s digitally drive world. In the past many companies experienced great success by word of mouth referrals from existing customers. At The Mauldin Group, we have the tools to build your brand’s online reputation, increasing sharing of good reviews and increasing new qualified-leads.

As a certified partner with strategic online reputation technology providers, The Mauldin Group can properly setup, monitor and address all your online reviews to assure that your business makes the most of these essential platforms.

Video Production

Video Production Services are quickly becoming one of the most requested marketing tools and with good reason. As the old adage says, “A picture is worth a thousand words.” In digital marketing, video production is busting down barriers traditional marketing could never cross.

In addition, a professionally produced information video or training video can help a company’s brand stand out against its competition with greater results for less money than a host of ill-performing print ads. At The Mauldin Group, we see video production as not just a marketing tool but, a creative messaging mode to reach audiences in a way that makes a brand recognizable, a message unforgettable and makes profits unbelievable.

Corporate Identity

Having a instantly recognizable corporate identity or corporate branding is crucial to any company, large of small. After all just look at some of the major players, Coca-Cola, Home Depot and Disney all have a style, or brand, that is recognizable even without words. But for most businesses coming to the conclusion of what their corporate identity should look like can be a formidable task at best. At The Mauldin Group, we know what it takes to build a good, solid corporate identity that is recognizable in an industry full of competitors.

Public Relations

The need for a Public Relations marketing plan, has risen greatly over the last twenty years thanks to the digital age. While PR used to be thought of as only necessary for celebrities in the entertainment industry or corporate giants, such as Coca-Cola, many companies, large and small are seeing a need for elements of public relations in their daily business operations. At The Mauldin Group, we have adopted Public Relations as part of services to meet those needs.