Facebook advertising can be good for your business. In fact, retail advertisers who are using Facebook ads reportedly enjoy a 152% return on investment (ROI). In addition, Facebook has an extremely wide user base. More than 936 million people use Facebook on a daily basis, with 798 million people accessing the platform on their mobile devices.
Using Facebook ads also allows you to hone in on your audience, expand your customer base, and gain more creative control over your adverts. No wonder, more than 2 million small and medium sized businesses are using this platform to effectively reach their target audience.
Taking all of these things into consideration, you can easily see how using this social media platform can help you take your business to the next level. And since the future is in mobile, you should seriously consider using Facebook mobile apps to keep you connected while marketing on the go.
Facebook Mobile Apps for Marketing
You can get optimum results by installing the following apps on your mobile device.
- Facebook mobile app. This app allows you to access your personal information, pages and groups, post to your page, and see recent activities, scheduled posts and limited stats. You can also use this app to monitor the performance of your Facebook ads and make the necessary adjustments to get the kind of results that you need.
- Facebook Pages app. After installing the basic app, install the Facebook Pages app to maximize your connection to your page on your mobile device. This app allows you to access the home page of your Facebook page, and view and respond to the messages on your page.
- Facebook Messenger app. With this app, you can make international calls, leave a voice message to anyone who has the app installed on their smartphone, make a video call, and/or send money to a contact – for free. Can you ever begin to imagine the many ways by which this app can help your business?
- Facebook Group app. This one is a must-have, especially if you are the admin or a moderator of a Facebook group. By installing this app, you can monitor which groups have recent activities, and keep on top of what’s going on in your group.
Facebook apps can greatly improve your visibility, productivity and profits so do the right thing. Install these apps now and start reaping the benefits.
We offer small business digital marketing services such as search engine optimization, PPC and social media marketing for companies nationwide. Check out our upcoming online marketing training classes and be sure to follow us on Facebook, Twitter and Google+. If you’re interested in taking your business to the next level, sign up for a free marketing consultation. We’re ready to help you!
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