by Jinna Marbry Jinna Marbry

What To Do When Your Marketing Budget is Limited…

So, Your Marketing Budget Is Tight

Every business has been faced with a tight budget at least once in their lifespan. While this is most often an obstacle for small businesses and start-ups, even larger more established companies can face budgetary restrictions from time to time. So, what are you going to do when faced with the question of “,What to do when your marketing budget is limited?” The Mauldin Group offers a few things you should consider before cutting out your marketing budget to make the company balance sheet look good. Read more

by Jinna Marbry Jinna Marbry

What To Do When You Need More Qualified Leads Coming In…

Are you getting qualified leads or are your leads missing their mark?

 As a marketing company we hear this cry from potential clients all the time…we need more qualified leads! And, our first question normally is well, who is you target audience? Typically, the answer to this very simple question is the opening of a flood gate to a number of issues that may be stalling qualified leads and pushing through unqualified leads. So, to address the lack of great leads finding their way to the sales team, let’s take a look at the two most common issues that could be clogging your sales funnel and costing you profits. Read more

by Jinna Marbry Jinna Marbry

10 Ways You Are Committing LinkedIn Marketing Sabotage

Is Your LinkedIn Marketing Taking a Hit?

There is no doubt about it, when it comes to business professional and company marketing LinkedIn is where you need to be. With over 610 million users, 45% of which are upper management decision makers, it is vital that every business professional be efficient in the LinkedIn realm. But for many entrepreneurs instead of using the platform effectively, they are committing LinkedIn Marketing Sabotage.

Let us share that when it comes to sinking your LinkedIn presence, it is not just new graduates and startup business owners guilty of this crime. Often some of the worst LinkedIn Marketing offenders are very experienced business professionals, CEOs and educators. So let’s take look at some of the worst LinkedIn Marketing offenses and see are you guilty of these? Read more

by The Mauldin Group The Mauldin Group

Winning Business Person of Excellence, My Entrepreneurship Adventure

Thank You GNFCC For My Business Person of Excellence Award!

On August 27, 2019 I won the Business Person of Excellence Award from the Greater North Fulton Chamber of Commerce. This prestigious award signifies success as a small business person and as a leader in the business community. It was exciting to be recognized amongst other inspiring entrepreneurs and celebrated for my contribution to the community. The Greater North Fulton Chamber of Commerce is an incredible place to network, volunteer and build relationships. As a member and chamber diplomat, I have had an opportunity to meet hundreds of business professionals with aspirations to grow and thrive. I started The Mauldin Group to help business owners to fulfill their dream of successful entrepreneurship. In my view, business owners are the brave and courageous few, who put their money, time and energy into an idea, so they can fill a need in the marketplace and grow a profitable enterprise. Read more

by The Mauldin Group The Mauldin Group

THE MAULDIN GROUP NAMED ONE OF THE TOP 9 PPC AGENCIES IN ATLANTA

The Mauldin Group Receives Recognition for Outstanding PPC Services

 Atlanta, GA (July 26, 2019) – The Mauldin Group is honored to have received recognition as one of the 9 Best PPC Agencies from Expertise.com.  The award presented by Expertise.com, was announced after evaluating 127 agencies in the Atlanta area providing PPC, Pay Per Click, services. Read more

by The Mauldin Group The Mauldin Group

Chateau Elan’s Ed Walls Shares, Associate Engagement: Why Leadership Matters

Using the “MAGIC” Formula For Associate Engagement

The Business Community Network hosted its monthly Roundtable Luncheon on July, 11, 2019. Ed Walls, General Manager of Chateau Elan Winery & Resort spoke on the topic: “Associate Engagement: Why Leadership Matters” where he shared the “MAGIC” formula for Associate Engagement. Read more

by The Mauldin Group The Mauldin Group

The Mauldin Group Named One Of Atlanta’s Top SEO Experts!

The Mauldin Group SEO Services Expertise Increases Google Rankings

Atlanta, GA (July 5, 2019) – The Mauldin Group is excited to announce that we have been chosen as one of Atlanta’s TOP SEO Experts. The award from Expertise.com, was announced after careful reviewing over 98 agencies in Atlanta providing SEO, Search Engine Optimization, services. Read more

by The Mauldin Group The Mauldin Group

Mauldin Group Social Media Manager Takes National #1 Honor For FBLA-PBL!

THE MAULDIN GROUP SOCIAL MEDIA MANAGER, NICOLE SCIORTINO NAMED FBLA-PBL NATIONAL WINNER!

The Mauldin Group, an Atlanta leader in Digital Marketing congratulates Nicole Sciortino for being the Social Media Campaign National Winner for the FBLA-PBL.

Roswell, GA (June 30, 2019) – The Mauldin Group is proud to announce that social media manager, Nicole Sciortino, took the National First Place Award in the annual Social Media Campaign by the Future Business Leaders of America-Phi Beta Lambda organization. Nicole who works for The Mauldin Group attends Chattahoochee Technical College in the Marketing Management program where she is specializing in Social Media. Read more

by The Mauldin Group The Mauldin Group

10 Things You Should Be Doing In Your Senior Living Marketing

Stay on top of your senior living marketing competition

When it comes to senior living, it used to be the adult children of seniors who did the bulk of the research and decision-making. However, times are changing as technology becomes more prevalent than ever. According to Google, 75% of senior living consumers research their options on search engines. Unlike their parents, Baby Boomers have been harnessing the benefits of technology for some time now, and your senior living marketing strategies can make or break your online leads.

In terms of their Internet use, Google found that Boomers were spending up to 23 hours per week online, with the majority of survey respondents using email, reading the news, shopping, leverage social networks and watching video, which commanded over 50% of respondents’ online use.

With the internet keeping the whole world at our fingertips, the challenge of senior living marketing is less about reaching consumers and more about standing out against your competition.

Read more

by The Mauldin Group The Mauldin Group

Lead Generation That Brings The Good Leads to You

Is Your Lead Generation Leading To Sales?

When it comes to closing the sale, the Lead Generation beginning is just as crucial as signing that contract. Often the biggest headache for a sales force is not getting leads but getting the “good lead.” The internet, and particularly Google, has become the primary source for customers and clients to seek out the answer to their unique need. A quick organic search can frequently lead to a company being overlooked or a customer becoming frustrated with incorrect results that do not meet their needs. However for businesses that do find their way to the prominent 1st Page of Google, being found by ALL searches can be just as detrimental as not being found at all. Proper lead generation means not only rising to the top of Google but, coming up to the top of the right searches. Read more